SEO Is Best When You Do These 3 Things
SEO can be a perplexing topic. However, it doesn t have to be. There s so much search engine optimization training out there, sometimes, it seems hard to identify what training is the right one to follow. One may depend on one way of ranking, and someone else may have much better results with another. Some methods give the complete picture of ranking, others are just basic guidelines on how to be search engine friendly. Some are Google-friendly, others will land you both manual actions and algorithmic penalties in a snap.
In the end, SEO is not only one quick-win tactic. What you think may be SEO could actually be a part of a broader system. In order for you to really win at SEO, you must have various pieces in place to build a strong foundation. Here are just some of the essential elements of a solid search engine optimization strategy:
Have a Strong On-Page Structure
This is inarguably the most important thing. You can do everything that most of the experts tell you in order to make your site easier to index – build with WordPress, have an XML sitemap, submit it in Search Console, and the likes – but if your website has a convoluted page structure with no real topic theming, it will be detrimental to your site s ability to rank well in the long run. It is better to set it up right the first time than to have to repair it later on.
So do it right the first time. Split pages into different categories and organize them as such, make sure the URL is not padded, and and make sure every page is themed coherently around a certain keyword. This will make it much easier for Google to not only recognize the overall theme of the website, but distinguish the topics of individual pages. Taking this one simple measure will mean less time and money spent later if you have to fix something.
In addition, when you hire Triple Agent Mississauga SEO, it will make their job easier, and their budget will be spent much more effectively, so you expect to see results faster for the same cost.
Bad Website Tech
Did you know that your website builder could be hurting your SEO? You got it. Whether it s failing to follow web design best practices, having a mess of cluttered HTML code in its source, or it takes very long to load, you could be unaware that your site, tech-wise, is the kind of website that Googlebot doesn t want to lay its hands on.
Firstly, isolate the slow loading issue. You can use a speed testing app, e.g. Google PageSpeed Insights, GTMetrix or WebPageTest to get an insight into utilization of server resources. The best sites are the ones that have less than 1 MB of data, and load in less than 2 seconds.
Tune up the page, and with the heaviest, most harmful assets out of the way, next you find out if your page builder is still causing problems. It could be – you just have to check on an empty page.
Have Meaningful, Non-Spammy Content
You don t want your SEO content to be spam. It is more likely to be flagged by manual reviewers, and it is bad for the customer experience. While you do need to make your content keyword-rich, you must weave it in such that the content still does for the reader what it s supposed to.
A good key to this is to compare your content against the scientific data of the competition. Some website owners who want to do SEO have more time than others. If you value your business time, we recommend hiring a good .
Next Steps
These are just some of the things you need to have in place for a great SEO-friendly website, which will save you time, money and effort in your ability to present yourself to more searchers online. Work on these tips, and you ll be much better prepared, spending less time and money when you hire an agency such as for the rest of your search engine optimization.